InsurTech Magazine November 2022 | Page 30

NFP

NFP

: Innovating in the insurance ecosystem

“ I think innovation and digital transformation are more about people than technology ”

MARK RIEDER HEAD OF INNOVATION , NFP
The insurance industry has been a laggard when it comes to technology adoption , he adds , even though there have been plenty of examples in other sectors of how digital transformation can change a whole industry for the better .
But without buy-in , change can ' t happen . “ My role is to challenge what we ' re doing and ask , ‘ What if we did this ? Would we have a different outcome ?’. Unless you ' re pushed , you sometimes sit back and become too comfortable , so I ’ m the person who makes things uncomfortable , I guess ,” Rieder says with a smile . “ The biggest problem people or organisations have when they try to digitally transform is they focus too much on the technology . Innovation and digital transformation are actually much more about people than technology .”
30 November 2022