[ CEO , GUSTAF AGARTSON ]

Created by Gustaf Agartson with the intention of disrupting the traditional insurance sector , which he contended was nonrepresentative for historically underserved customers , BIMA has , so far , managed to reach 35 million customers in its decade of operations . Using mobile technology to deliver highquality health insurance to those in emerging markets , the company serves 14 markets in Africa , Asia and Latin America , with funds of US $ 30m recently secured to drive even further expansion . At the time of the announcement , Agartson referenced the COVID-19 pandemic and the company ’ s significance in the current socio-economic climate , “ Through digital solutions and a human touch , we ’ ve been able to serve hard-to-reach communities with tools and services that bring them a sense of security at such a challenging time .”

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