EMERGENT HOLDINGS
Another forthcoming new product is an AI and machine learning-based platform leveraging behavioral science to influence customer actions . " It allows us to create influencing campaigns , leveraging digital channels such as social media to gently nudge a prospect into making better Medicare coverage choices . The opportunities for expanding the application of this data-driven platform to various parts of the healthcare continuum are endless .”
“ This is our version of Amazon or Googlelevel personalization based on deep learning and behavioral science .” They ' re aiming to take the new product to market in 2021 .
As well as developing new solutions , Emergent Holdings has been digitally transforming many of their existing services . One example is the digital expansion of Advantasure ’ s provider engagement solution which has been enhanced to seamlessly integrate with electronic medical record ( EMR ) systems , using automation and actionable insights that are unique to each patient at the point of care . The outcome is better
“ I ' m a major proponent of democratizing innovation as the best innovation happens closest to the customer ”
MICHAEL HICKS SENIOR VICE PRESIDENT AND CHIEF INFORMATION OFFICER , EMERGENT HOLDINGS
management of risk through enhancing the quality of care for members and improving the quality of claims data . " We ' ve created a comprehensive digital solution that leverages EMR data and has integrated our processes into the EMR desktop , which provides an improved and more efficient experience for the providers we work with .”
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