GENERALI VITALITY
“ Our challenge was rooted in trying to move a 184-yearold insurer into the digital era ”
PETER STOCKHAMMER MANAGING DIRECTOR , GENERALI VITALITY
The future of Life insurance In terms of the future , Stockhammer believes that more and more traditional insurers will adopt mobile technologies to stay relevant within the space . The Life insurance industry will also undergo radical changes , not only because of new technologies but because of changing health demographics .
Generali Vitality is aiming to develop lifelong relationships with its customers , and although long-term contracts will , in the main , remain , the nature of cover will change to reflect the needs of the customer .
“ People are living longer ,” he says simply . “ Each person on this planet ( especially those born this year in Western Europe ), will , in all likelihood , live until they are over 100 . But our main objective has to be ; " If you ' re getting 100 years old , how many of those 100 years will you live healthily ? While people are living
66 January 2022